“Big data” has been a fashionable phrase for the best part of a decade now. Ever since tech companies stumbled upon the well of personal information that is online data, they’ve used (and sometimes abused) it relentlessly.
For example, each time you click some links to look at sneakers, that information gets used to build up a profile not just of your shopping preferences but your personality. Basically, big data can give those with access to it, acute insights into your life.
Become a Sideline Statistician
Whether you think that’s a good thing or not isn’t the point here. The reason for bringing in the concept of big data and its uses when talking about sport is that information matters.
We all love watching from the sidelines and making calls. Many of us have even participated in a sport or two, so have some personal experience of what athletes are going through.
However, in an age when data is more abundant than ever, it seems foolish not to utilize it in a sporting context.
Of course, we know that high-level coaches have been making use of stats and data for years. As a fan, you can do the same. Why? Because a deeper understanding of any sporting event makes you appreciate its nuances.
When you’re aware of the small things, the big things become even more exciting. So, what you get as a fan when you pay attention to statistics is the ability to engage and, therefore, enjoy something even more.
Knowing the Numbers Makes Sport More Dramatic
Here’s a quick example to demonstrate what we mean. Let’s say the Lakers are leading the Bulls by 10 points in the final quarter. That’s fun if you’re a Lakers fan but maybe not as interesting if you’re a neutral.
Now let’s say you’ve poured over some stats before the game and discovered that the LA Lakers haven’t beaten the Chicago Bulls in nine previous encounters. The stats also tell you that the Lakers haven’t beaten the Bulls by 10+ points in 20 years.
Suddenly, the scoreline becomes more compelling because you’re witnessing a special moment in time. That’s the power of statistics and data in sport. One group of fans that understand this concept better than most is sports bettors.
NJ sports betting apps, such as FanDuel and BetMGM, are packed full of useful data. For example, FanDuel, the most downloaded betting app, gives users access to past results, game reviews, and live game data. The same is true for all licensed sportsbooks.
Information is the Key to Entertainment
They give users this information because it can improve their decision-making processes. When a sports bettor is more informed, they’ve got a better shot at making winning picks.
That’s why stats are so significant in betting. However, you don’t have to be a bettor to make use of data. Just knowing that LeBron James is four points away from an NBA record, or that Tom Brady’s move to Tampa was significant because he spent 20 seasons with the Patriots, makes things more meaningful.
Indeed, you can go on NFL.com and get dozens of team stats or use the ESPN leaderboard to see which players are running hot. The point here is that the internet is awash with useful data and you should be making use of it.
Sport is often referred to as a metaphor for life. However, if you can’t relate to a sporting event, it doesn’t really reflect an aspect of your life. Delving into the data behind players, teams, and games can help give sport more relevance and, moreover, significance. We all want to be entertained, and one way to get more from the sports you love is to think like a tech company and collect data.
